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By Frank Szivos, Angel Investor News Editor
Who: Andrew Hanson, Redwood Investment Management, LLC
Where:
Stamford, CT
Experience:
Spent twenty years on Wall Street.
Wealth of knowledge about different
industries.
Has MBA from Northwestern and
appreciates the value of marketing. On the
Board of the Connecticut Venture Capital
Group (www.cvg.org) and Chairman of the
Judging Committee for the Crossroads
Venture Fair—largest in the East. Does
two deals a year and seriously kicks the
tires on 10.
How:
His father was part of a group that
founded one of the 250 largest privately
held firms in the US. His firm is built on
managerial incentives—equity and profit
sharing--beginning at the lowest possible
level, and would like to do it again.
Tips for Entrepreneurs:
As an eclectic bunch, entrepreneurs have a mix of early stage breakthrough
technologies with large markets and
expansion stage companies with a
proprietary product, branding, and the
beginnings of national distribution.
A few
tips worth remembering:
A dollar
from a customer is worth more than a
dollar from an investor.
No matter
what you think, it always takes twice as
long and costs twice as much.
You will
spend ten times as much on marketing to
get a technology to market than you will
on research and development.
Tips for Investors:
You need
to be prepared to invest in multiple
rounds.
Entrepreneurs
have big egos; don’t invest in
narcissists.
Business
sense and good connections are worth more
than brilliance.
Contact: amhanson@optonline.net
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